The Lowdown on Logos: The What, Why and How
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You approved the initial estimate for your website project with ABC Web Design Agency. Halfway through, you are informed that the agency underestimated the initial projection. You are less than happy.
Here are the main project parameters that may affect the costing:
Projects should always begin with the end in mind, i.e. your ideal launch date. That is why a planning session (which we call the Discovery Workshop) is vital. For a more in-depth look at this, read: 5 Important Reasons for Website Planning
Design agencies quote based on the estimated time they will spend developing your site (some charge per hour, others per day). Should any of the parameters that affect the projected time (such as requests for additional functionality, added pages, design changes or more pages) change during the project, this will have a natural knock-on effect on the initial project time.
Your chosen agency should provide regular updates on the available time left versus the projected time needed to complete the project.
There are different options for different budgets. The design agency should advise on the most suitable software applications and functionality based on the available budget.
Some options may have limitations for more modest budgets versus high-end budgets that can afford more bespoke solutions (which take more time and pricier solutions). Also see: The Balance between Quality, Speed and Price
To avoid incurring additional costs at a later stage of the project, try to be as detailed as possible during the planning phase on the goals and required functionality (i.e. what it should be able to do) for your website.
Pathfinding is the plotting of the shortest route between two points.
At Pathfind Media, we navigate our clients on the path to online success by investing in four peaks. Have a look at the detailed steps to the summit over here.
➤ PLANNING
➤ CONTENT
➤ DESIGN
➤ SUPPORT