We have 5 designers, a photographer and copywriter. All of them are qualified, professional designers and are committed to continuous professional development as part of our culture of life-long learning.
Some of our team members have Bachelors of Commerce degrees, some Graphic design degrees. Three of our designers successfully completed the Webflow Expert Course. Our accounts administrator finished top of her class in the higher certificate of business management from Mancosa.
Pathfind Media also has a strategic partnership with Stadio Higher Education's Work Integrated learning. They send us their top students to intern on a regular basis from their Degree-based course in the School of Media and Design.
Jo is passionate about creative communication through intelligent design. After completing his BComm degree, he worked at different organisations in a marketing capacity, which included managing website projects. While working with developers, designers, and copywriters, he realized the powerful combination of these three services – and this led to the founding of Pathfind Media, a boutique brand and web marketing agency.
Upon obtaining further qualifications, Jo considers himself a frontend website designer with expert project management ability and good business sense. He loves team collaboration and thrives on continuous learning. When he is not working, he loves spending time in the great outdoors, handiwork, and experiencing new places locally and abroad (he has seen 32 different countries).
His ultimate priority is to be the best husband to his wife, father to his three girls, and to live for a Higher purpose.
Jayme-Leigh plays a key role in setting the course of this ship! With a background in the tourism industry, where she organised dream holidays for multi-generational families, she has a wellspring of experience in administration. This and extensive exposure to various cultures contribute to her valuable people and organisational skills.
True to the pathfinder nature, Jayme loves constantly learning and growing. Besides the several financial short courses, she has also completed her studies in Business Management at The Management College of Southern Africa at the top of her class. Socially, Jayme loves to volunteer, travel, hike, read, spend quality time with friends and family, and do the occasional DIY project.
Joel is a creator at heart – he is most satisfied when his ideas become tangible and help people in the real world. His journey with frontend website design extends all the way back to his high school years. He started out with a small side project developing and managing a now well-established online news and media platform for cyclists, attracting readers globally.
Ever since, he has immersed himself in the study of industrial and product design, specifically the understanding of user-centric design to apply expert design tactics. He prides himself in creating websites that inspire and engage with people on high levels of visual communication. When he is not in his office chair, Joel can be spotted pushing the limits on his bicycle or adventuring in some of the local mountain reserves. And yes, he is best operated caffeinated.
Grant is a born and bred Capetonian with a primary passion for seeing “mere ideas” transform into digital beauty. Before joining the Pathfind team, Grant had gained an impressive track record, working for various media agencies, and even founding one himself. During his professional adventure, Grant acquired a variety of skills, including WordPress website design, video editing, 2D animation and graphic design.
Out of office hours, he loves gaming, movies, baking, ‘’braaing’’ and spending time with his family.
Melindie is an experienced graphic, web- and e-learning designer who loves helping people plan, optimise, and launch new websites. She holds a degree in Clothing Marketing through the University of Pretoria and a Diploma in Computer Graphics & Animation and Internet Development. Before her Pathfind days, Melindie spent most of her career as a freelancer and working for various local and international companies.
She has extensive experience in areas such as UI, front-end web design, graphic design, and e-learning. She loves the process of visual communication and problem-solving through the use of typography, photography, and illustration. Outside the office, Melindie enjoys camping, taking walks in forests, reading, sewing, gardening, and spending time with her family.
Petro’s love for words led her to study BA Humanities with languages at Stellenbosch University. After completing her MA in Psychology at North-West University, she switched from academic to copywriting and editing as a freelancer. She has worked for many clients in various industries ever since. She works part-time for Pathfind Media and tutors Psychology at UNISA while looking after her three daughters.
She also happens to be married to the CEO of Pathfind Media. She sees traveling, hiking, reading, and fiction writing as fun. And she loves hanging out with people – in real life or those she meets on pages of books or movie screens.
Meet Louise, the unstoppable force of energy and passion! Wherever people gather, you can be sure to find her radiating warmth and enthusiasm. Building relationships is her true calling, and she embraces life with purpose!
Louise is an extraordinary opportunist, always thinking outside the box and implementing innovative systems. She approaches every task with authenticity and dedication, constantly seeking creative solutions to challenges.
Over the past eight years, Louise has dedicated herself to building a successful career in Leadership & Management. She has completed numerous courses, collaborated with business owners, ministry leaders, and imaginative creatives. Moreover, she has even developed her own small business. Seeing her clients at Pathfind Media experience the joy of achieving their desired outcomes is incredibly rewarding for her.
In addition to her professional pursuits, Louise is a beacon of creativity. She finds solace and joy in painting, illustrating, singing, and slam poetry. With her artistic spirit, she always invites others to join her on exhilarating adventures, hoping to inspire them to embrace life's opportunities and face their fears with bravery.
Bianca is a creative young woman who studied Visual Communication Design at STADIO Higher Education.
She is passionate about art, design, music, and photography, and she is crazy about anything dachshund related. She enjoys singing with her sister and is part of a close-knit family.
With a BA in Marketing Communications, Annelie’s background includes more than a decade of working as a copywriter and account manager in the marketing and advertising arena. She is also a SETA accredited E-Marketing Professional and is passionate about the principles of content marketing and the thorough execution of digital strategy. She has written a wide variety of content for various platforms and industries (including websites, social media, blogs, newsletters, and advertising campaigns), and enjoys empowering clients through ongoing collaboration and service solutions.
At home, she is surrounded by five males (one dad, three copy and paste versions of him, and Japie, the farm cat ), she enjoys spending her free time with friends, reading books and girly novels, and learning about the health benefits of pure grade essential oils (you know: to balance out all the testosterone).
